Greece’s regulated gambling market expanded steadily in 2025, with total gross gaming revenue (GGR) reaching €3.07 billion, up 6.7% year-on-year, according to the latest annual report from the Hellenic Gaming Commission (EEEP). While land-based gambling continued to generate the majority of revenue, online gaming remained the fastest-growing segment of the market.
Land-based gambling produced €1.88 billion, accounting for 61.2% of total GGR. Remote gambling represented the remaining 38.8%, with revenue increasing 10.5% compared to the previous year as Greece’s digital betting sector continued to expand. The regulated online market currently includes 24 licensed operators, with additional licence applications still under review.
Among retail gambling products, number games such as KINO remained the largest contributor, generating €711.3 million. Land-based sports betting followed with €414.2 million, while Video Lottery Terminals (VLTs) delivered €365.9 million. Casinos generated €268.6 million, state lotteries added €114.6 million, and horse racing remained a niche segment with €6.4 million in revenue.
Online gambling continued to strengthen its position. Fixed-odds betting on sports and virtual events accounted for 40.3% of remote GGR, while online casino games, poker and slots generated the remaining 59.7%. The online sector also became the largest source of gambling-related public income, contributing €736.9 million, or more than 63% of all government receipts from the industry.
Overall public revenue from gambling taxes, licence fees and levies rose 11.2% to €1.17 billion during 2025. The EEEP also reported €23 million in supervisory income, funded through statutory sources rather than the state budget.
The report highlighted further regulatory progress during the year. Greece launched the first phase of its central player registry, with seven licensed operators connected to the system, paving the way for a nationwide self-exclusion framework. The regulator also processed 57 indefinite self-exclusion requests, with most applicants being men and nearly two-thirds aged 35 or younger.
Enforcement efforts against illegal gambling intensified throughout 2025. The commission expanded its blacklist of blocked gambling websites from 9,590 to 12,642 domains across six updates and received 586 whistleblower reports. Authorities have estimated that illegal gambling continues to cost the country around €400 million in lost public revenue each year.
Advertising oversight also increased, with the regulator approving 1,301 marketing plans while rejecting 156. Total gambling advertising expenditure reached approximately €130 million, with digital channels accounting for the largest share. Separately, Greek bioethics experts have recommended tighter restrictions on gambling advertising aimed at younger audiences and stronger identity verification measures to help combat underage gambling.
The latest market data aligns with the strong performance reported by OPAP, Greece’s leading gambling operator, which posted record GGR in 2025 driven by double-digit growth in its iGaming business as it continued integrating with Allwyn.